Many different sectors have been quick to take advantage of the latest technological revolutions. Spurred on by rapid tech advances, sectors such as financial services and manufacturing have now become critical to the economy as well as a showcase for the latest innovations, such as payments or connected smart factories or machines. While the last five years has seen the web, and mobile technologies introducing innovative approaches to the way we work and communicate, the health system has been comparatively slow in adopting new approaches towards healthcare service delivery. A bit surprising, since the health care sector has one thing in common with the other sectors and that is the customer.
Doctors on Demand
Most businesses will tell you, ensuring a good customer experience is always important, but when it comes to healthcare, customer-centric strategies while neglected are actually crucial. As healthcare firms try their utmost to improve the experience for their patients and members, forward-thinking business leaders are turning to technology to help them make forward strides. It is interesting that some of the same tech trends that are driving the FinTech sector, as an example also has a place in the healthcare industry. Actually it is a case of the usual suspects being present and accounted for. Online resource 1to1 Media has highlighted the recognizable trends that are impacting today’s patient experience in a downloadable e-book and accompanying in-depth article available on their site.
Image source: jesadaphorn
The 9 Technology Trends That Are Having a Transformational Impact on Customers’ Healthcare Experience are:
- Leveraging technology to improve customer experience
- Telemedicine removes barriers
- Mobile Conectivity
- Data drives Guidance
- Social Media and Interactive tech
- Video
- Collaboration tools
- Mobile and Web = Virtual Queues
- Big Data
While tech take up might be slow, the solution providers are being far more proactive. In February, HP expanded its healthcare portfolio with solutions designed to help healthcare providers improve workflow, enhance patient and caregiver experience, and reduce compliance risk. Its solutions included tablets and PCs that provide access to electronic medical records, thin client and print solutions to improve workflow, and workstations that provide the performance and reliability required for healthcare environments. Each solution is designed to help physicians and nurses gain access to information and streamline day-to-day tasks so they can focus on patient care.
As a technology provider, HP has spotted the need for Healthcare businesses to constantly look for ways to simplify workflow and offered up mobile solutions are transforming the patient experience, and enabling physicians and nurses to be able to provide an interactive experience at the point of care. Going forward it is a certainty that innovations like telemedicine, collaboration tools, and precision medicine—all aided by data, will change the way physicians and healthcare providers deliver a customer-centric approach to their patients’ healthcare delivery and management.
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